Every business worth its salt, from huge multinational corporations to small, local businesses has a social media presence these days. From developing a reputation for expertise in a specific industry to promoting products, highlighting events and learning more about customers, there are dozens of ways in which small businesses can use social media to their advantage. […]
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Many small businesses rely on affordable PR tips to take their brand to the next level. They simply can’t afford to keep up with bigger companies who are prepared to do whatever it takes to keep all the pie for themselves. It’s also because a lot of new entrepreneurs are trying to build a business
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The Gambia is known as “The Smiling Coast.” The year-round sunshine, beautiful beaches, and exotic scenery, only a six-hour flight from the UK, make this West African nation a perfect destination for vacations. In addition, many retirees from other countries make it their new home for their golden years. However, for the youth growing up
Top Financial Challenges Faced By Gambian Youths Read More »
The explosion of digital marketing has revolutionized the art of selling whatever product or service you have to offer. In this age of technology, 75% of buyers look up a product or service on the internet before they buy it. What does this mean for you as a business owner? It simply means that you
How Case Studies Can Increase Business Growth Read More »
Marketing your business online can be tough if you don’t know the right place and process. There are thousands of businesses online. You have to stand out from the crowd to get noticed. If you can follow the right process then you can get good traffic from the websites. You may offer best product/services in
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If you are a college student, or at least on the verge of going to college, you would know that it isn’t easy for you to study, earn, and manage expenses at the same time. While inexperience is one of the major reasons for the setback, it is just the right time and age to
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Entrepreneurs from all over the globe are doing their best to show external investors that their start-ups are worth sinking money into. Once they have impressed all the important people, they get the money, and they’re off to sail a journey towards the fulfillment of their hopes and dreams. Yes, the money helps but there
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The cost of building in The Gambia is increasing for a variety of reasons. Primarily, the person who owns the building does not have complete control over the cost of construction. In this article, Azan Jallow our Guest writer described five ways to save money on building in The Gambia. Building in the Gambia – 5
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Great marketing can make the difference between mere survival and success. These marketing tips can help new companies or reinvigorate your already established Small business. a. Do Your Research Whether you already have a small business or are considering starting one, field research is the first step to success. The following aspects of research will
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Maintaining good cash flows is crucial for any small businesses. Optimized cash flows indicated the strategies a business can use to better improve the amount of capital flowing in and out of the business.It represents a business’s strength to implement superior management measures and further improves the profitability of the entire business.Thus, a Good cash
How to improve Cash flows in Small Business? Read More »
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