As a digital marketer and business professional, you’re likely going to want ways to up the ante when it comes to your marketing strategies, and a good way to do this is through focusing on [……]
“The most valuable commodity I know of is information.” – Gordon Gekko, Wall Street I’m going to make a prediction. By 2020, almost all of the major companies in Africa will be the ones who have [……]
Small businesses are always worrying about the big costs of producing small batches, countering advertising from large size competitors, retaining employees and so on. In such a scenario, a small business owner is likely to [……]
Technology is an incredible thing, and it brings with it bounties of opportunity; however, there are many businesses—both large and small—that are hesitant to embrace it. Maybe they believe that integrating technology into their workforce [……]
Movavi Video Editor for Mac is a user-friendly video editing software that runs on Macs with OS X. It enables users to edit their videos in a variety of different ways in order to improve [……]
SendPulse is a very user-friendly marketing platform that allows marketers to send bulk email, SMS, and push notifications, combining all three communication channels to reach out to a broad pool of potential and existing customers. [……]
As a professional freelancer, I started my own business from the ground up. Along the way, I made some mistakes, wasting money on things I didn’t need while I did without those tools that I [……]
Social commerce is a new concept being adopted by eCommerce stores globally. Brands are now selling products and services across their social media platforms by linking them with their eCommerce stores. The major platforms currently [……]
Bold and unique! It’s how your website should be, according to leading digital marketers. As we all know from experience, it’s easier said than done. As a small business owner, you’re maintaining your website while [……]
Did you know that the average click through rate for email campaigns is about 4%? That’s 4 clicks for every 100 opened emails. That’s really small if you ask me. I mean, how can you [……]
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