what is big data
Small Business

How Gambian Entrepreneurs Can Use Big Data To Dramatically Improve Their Decision Making

“The most valuable commodity I know of is information.” – Gordon Gekko, Wall Street I’m going to make a prediction. By 2020, almost all of the major companies in Africa will be the ones who have [……]

small business website gambia, why business needs technology
Small Business

Why Every Small Business Needs to Embrace Technology

Technology is an incredible thing, and it brings with it bounties of opportunity; however, there are many businesses—both large and small—that are hesitant to embrace it. Maybe they believe that integrating technology into their workforce [……]

2016 technology trends and social commerce

How Does Social Commerce Work on All Platforms?

Social commerce is a new concept being adopted by eCommerce stores globally. Brands are now selling products and services across their social media platforms by linking them with their eCommerce stores. The major platforms currently [……]